Landing Page Tutorial for Healthcare Entrepreneurs, Health Coaches, Consultants, & Creators

In this week’s episode, I teach a 6-part landing page tutorial ideal for healthcare entrepreneurs, health coaches, consultants, and creators.

As a health expert, you know that we could spend too much money outsourcing to website designers. And usually, we focus on the wrong things. Instead of pretty designs and bells and whistles, we should be focused on getting to product-market fit.

That’s why I’m a big proponent of taking full control and designing your own first website. Yes, it might not be as pretty as what a professional could do. But it will be a lot cheaper and you’ll have a better understanding of what’s important to your customers.

Remember, you need your finger on the pulse of your business at all times, especially in the early days. So take the time to learn how to design your own website. It will pay off in the long run.

A website’s landing page is one of the most important aspects of digital marketing. The landing page is the first thing that a potential customer will see when they visit your website, so it is important to make a good impression.

There are several things that you can do to ensure that your landing page is effective.

1. Keep it simple

Your landing page should be simple and to the point. You want to make sure that potential customers can easily find what they are looking for without being overwhelmed by too much information. Stick to the essentials and use clear, concise language.

2. Use strong visuals

Your landing page should be visually appealing. Use high-quality images and videos to grab attention and convey your message effectively.

3. Highlight your USP

What makes your product or service unique? Your landing page should highlight your unique selling proposition (USP) so that potential customers know what sets you apart from your competitors.

4. Include a call to action

Your landing page should include a call to action (CTA) so that potential customers know what you want them to do next. Make your CTA clear and concise, and include a sense of urgency to encourage people to take action.

5. Use an easy all-in-one solution

Words cannot describe how much I love Kajabi. Check it out for yourself here.

Homework

Use my simple yet effective template, so that your landing page helps your ideal clients take one step closer to your products and services.

Let’s dive deeper in this week’s episode of Tribe Talks, the ninth in a 12-part series where I help you go from where you are now as a health expert, to launch your scalable online business in 12 short weeks.

When you’re ready for a personalised review and my recommendations for your landing page, check out: https://www.entrepreneurs.doctor/review.

Your health business coach,

Behrooz, The Entrepreneur’s Doctor

Additional sources of support:

Dr Behrooz Behbod is a Harvard, Oxford, US CDC, and UK NHS trained public health physician with 25+ years of international experience across health, business, and education. As The Entrepreneur’s Doctor, Behrooz helps fellow Health Experts build and grow their online business so they can scale their impact, work less, and enjoy the freedom of doing what they love. After decades in the health service, his own burnout taught him that if we want better population health or better healthcare, we need to start with Patient Zero… fellow Health Professionals. The Entrepreneur’s Doctor is on a mission to create a healthier, happier world, by helping one fellow Health Professional at a time.

Need help with your online health business? Connect with Dr Behrooz Behbod here.

DISCLAIMER: The content is provided for information only and is not intended as a substitute for medical or any other professional advice. The content is not necessarily representative of any organisations affiliated with Dr Behrooz Behbod. The views or opinions expressed by guests are not necessarily shared or endorsed by Dr Behrooz Behbod.

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Dr Behrooz Behbod

Feeling stuck as a health coach, consultant, or healthcare entrepreneur? You're not alone: https://www.entrepreneurs.doctor.